Selling a Home in Florida
At Ultimate Florida Real Estate we feature our listings in the MLS, local and international networking channels, the company website as well as Proxio International MLS global website. We create 360 tour of our listings by using 360 camera, 360 video, 3d with 4k resolution and drone photography to market our homes to sell faster that local market conditions.
WHAT ARE YOUR GOALS AND TIMELINES?
THE LISTING PROCESS
Meet and Discuss – Your timeline, intentions and goals.
View, Compare and Review – Property features, upgrades and location to recent sales.
Consider Things To Improve – Interior and exterior appearance.
Set Fair Market Price – Based on recent sales, fair market value and timeline.
Select a Marketing Plan – Minimal, standard or extraordinary.
Review Contract Terms and Conditions – Make sure it is a win-win agreement.
Prepare 3D Photography, Drone Photography, Videos and 3D Virtual Tours – Organize professional photo shoots, videos and tours per Marketing Plan.
MARKETING YOUR HOME
Submit – Property information to MLS (Beaches MLS).
Convert – Measurements, currencies and 20+ languages.
Re-Submit – Property details in Proxio International MLS.
Promote – Property on social media, multiple websites and Web syndication sites, including International.
Advertise – On office monitors and international partner systems.
Announce – Listing with open houses, emails, print brochures and online marketing campaigns.
POST LISTING REVIEW
Marketing Plan – Is it working?
Fair Market Value – Has the market changed?
Time Frame – Are we on target?
Adjust – Listing and marketing to succeed.
Find Buyer – In local, national or international network.
Negotiate – Contract with buyers.
Prepare for Closing and Moving
CALL 1(561)827-2952 REQUEST – Home Valuation
For Sale by Owner – Statistics
The average For Sale by Owner obtain 12.6% less price than agent-assisted sales. The most common real estate listing commission is either 5% or 6% either paid to the listing agent or split between the buyer’s agent and the seller’s agent.
If you were to list a home by owner for $500,000 by owner you would according to national statistics receive around $30,000 less if sold by owner than with a licensed real estate agent.
- 9% of sellers go the route of FSBO (For Sale by Owner).
- The median sales price of a FSBO in 2014 was $208,700.
- The median sales price of an agent-assisted sale in 2014 was $235,000.
- The most difficult task for a FSBO seller is to price the home correctly.
- It’s important to price the home to move quickly: the longer the house stays on the market, the more the asking price was reduced.
Source: 2014 National Association of REALTORS® Profile of Home Buyers and Sellers
Ready to Upgrade or Downgrade?
Now is an excellent time to do something about it! So many home owners live in bigger properties than they need. Perhaps their children have left for college and they just don’t need the space any more. Others may have growing families and need the extra space.
It’s a Seller’s Market – we have low inventory and prices have leveled out after the recession. Homes now trade for – fair market price. If the sellers are realistic about their asking price and selling price then buyers will flock to the opportunity while mortgage rates are super low. The seller would also be buying at a great time… It’s a perfect time for Buyers and Sellers to Upgrade or Downgrade!!
Call Susanna (561)827-2952 or request appointment online.
What is “Buyer-Seller Price Equilibrium”?
It is a time in the real estate market cycle when Buyers are realistic about the fair market price. At the same time the Sellers are realistic about their asking price and selling price. For this ideal situation, I have coined the term “Buyer-Seller Price Equilibrium”.
Ideal state in the Florida real estate market
During a Buyer-Seller Price Equilibrium, the exchange of title and ownership of real property is done under win-win circumstances. Think of it as an ideal world, where the selling price of a property is at fair market price.
Luckily, for both buyers and sellers, this is also happening at a time with historically low mortgage rates below 4% interest. As the real estate market is in constant flux, unfortunately the current state will not last forever…
Now, is the perfect time for Buyers and Sellers to Upgrade or Downgrade.
The 2012 Palm Beach Florida Residential Real Estate Housing Market Report showed that sellers sold their homes selling price was averaged 90% of the asking price or listing price. In 2012, most foreclosures had multiple offers and sold above asking price.