Selling a Home in Florida
WHAT ARE YOUR GOALS AND TIMELINES?
THE LISTING PROCESS
Meet and Discuss – Your timeline, intentions and goals.
View, Compare and Review – Property features, upgrades and location to recent sales.
Consider Things To Improve – Interior and exterior appearance.
Set Fair Market Price – Based on recent sales, fair market value and timeline.
Select a Marketing Plan – Minimal, standard or extraordinary.
Review Contract Terms and Conditions – Make sure it is a win-win agreement.
Prepare Photos, Drone Photography, Videos and Tours – Organize professional photo shoots, videos and tours per Marketing Plan.
MARKETING YOUR HOME
Submit – Property information to MLS (Beaches MLS).
Convert – Measurements, currencies and 20+ languages.
Re-Submit – Property details in Proxio International MLS.
Promote – Property on multiple websites and Web syndication sites, including International.
Advertise – On office monitors and international partner systems.
Announce – Listing with open houses, emails, print brochures and online marketing campaigns.
POST LISTING REVIEW
Marketing Plan – Is it working?
Fair Market Value – Has the market changed?
Time Frame – Are we on target?
Adjust – Listing and marketing to succeed.
Find Buyer – In local, national or international network.
Negotiate – Contract with buyers.
Prepare for Closing and Moving
CALL 1(561)827-2952 REQUEST – Home Valuation
“We are exclusively innovative.”
“We are known for exemplary service.”
I specialize in International real estate marketing and networking. I’ve been Top 5 MVP of 950,000 agents in 145 countries on Proxio International MLS since 2010. I offer sellers local, national – international marketing on Proxio. I can help you buy or sell homes in Florida, US or abroad. In 2015, I joined Sotheby’s – a perfect match for my skills and interests but in 2018 I decided to open my own brokerage, Ultimate Florida Real Estate, to more freely utilize my local, national and international marketing methods in combination with new technological innovations.
If you’re an agent with a Florida buyer or seller –
DOWNLOAD the International Buyer or Seller Referral Agreement.
WHAT IS REQUIRED FOR SUCCESSFUL REAL ESTATE MARKETING?
Market Expertise. I’ve managed, leased, bought and sold properties in the US since 1992 and followed the local and national market trends for over 20 years. As a local resident since 2003 and licensed Florida real estate agent since 2005 – I understand the national, local and hyper-local investment cycles.
Technical Know-How. I have Master of Science (MSc) degree in Technical Communication – only a real estate agent with a PhD in Information Technology would have better technical know-how. I’ve found this especially helpful to maximize international web syndication.
Networking. In 2008, I acquired the Certified International Property Specialist (CIPS) and Transnational Certified (TRC) designations from National Association of Realtors (NAR). This required proof of multiple international real estate transactions and weeks of testing – I got 100% on working with the European market.
This was the beginning of my quest to establish an unprecedented personal agent-to-agent network with ability to work across international borders. Each green dot on the Proxio map below represents one of my personal direct agent or broker connections.
*This shows how listings gets marketed with international web syndication.
**It does not show actual sites your home will be marketed.
PLATINUM MEMBER OF PROXIO PRO –
“International buyers spent $92 Billion on US real estate in the last 12 months,” NAR, 03/2014.
With Proxio I can reach these buyers.
Proxio – International Multiple Listing Service (MLS) used by the International Consortium of Real Estate Associations (ICREA).
With Proxio Pro I can connect with their agents.
Proxio Pro – An agent-to-agent referral and marketing network representing agents and brokers in 139 countries.
“Proxio lets me market properties in over 18 languages.”
With the Proxio multi-lingual website, users can search 360,000 Florida, US and international homes for sale by agents in my direct Proxio network in 18 languages. In addition, I can represent and assist buyers to purchase any of the 3,500,000 properties for sale on Proxio.com.
Multi-lingual Real Estate Agent-
I speak English, Swedish, French and Spanish. I understand Norwegian, Danish, German, Italian and Portuguese. I studied Japanese language and culture in college.
Will Your Home Get Found?
Just adding a property to the local MLS or even Proxio International MLS isn’t enough. Sellers are competing with 3,500,000 listings on Proxio International MLS.
To sell for fair market price a property needs to be found by buyers and agents. I can place properties where they get found and seen by 849,000 agents in 139 countries.
INTERNATIONAL MARKETING EXPOSURE OF FLORIDA HOMES –
“There are 849,000 agents from 199,000 agencies in 139 Countries on Proxio Pro. As a Top 5 International marketing MVP, I can offer sellers exceptional local, national and international marketing exposure.”
Mirasol Country Club – Newer luxury resort style golf and tennis country club community just off PGA Boulevard with 1,170 Mediterranean style homes and estates. Country Club at Mirasol Palm Beach Gardens FL offers homes for sale and for rent.
Mirasol Florida Golf Club – Offers 36 championship holes.
The Sunset Course – Designed by Arthur Hills and Tom Fazio.
Par 72. Slope 144. Rating 75.2. Length 7,192 yards.
The Sunrise Course – Designed by Arthur Hills and Tom Fazio.
Par 72. Slope 142. Rating 76. Length 7,332 yards.
Country Club at Mirasol – The aerial image shows The Grand Clubhouse, with golf pro shop, card rooms, lounges & indoor and outdoor dining rooms, overlooking the magnificent resort style pool, groomed meandering fairways and 15 har tru clay tennis courts. Next door is the Esplanade Sports & Fitness Center with fitness center, steam rooms and outdoor swimming pool.
Custom Luxury Home Builders – There are 1,170 Mediterranean estate homes designed by luxury developer Taylor Woodrow in this ‘Golfer’s Mecca’ – Palm Beach Gardens – home of the PGA. Builders include Casto Homes, Courchene Development, Frankel Custom Estates, Mustapick, Pinetree Homes and Taylor Morrison.
Subdivisions – Andalusia, Capri, Capri, Esperanza, Esperanza, Magdalena, Olivera, Palacio, Paradisio, Playa Rienta, Porto Vecchio, Quantera, Riviera, San Remo, Siesta, Tranquilla, Tranquilla, Via Verde, Villa Vasari, Villa Vizcaya & Vizcaya
Mirabella at Mirasol – Homes for sale $350,000’s – $650,000’s.
Neighboring gated community with superb clubhouse without mandatory club membership of the country club.
Mirasol HOA – Official Website HOA Fees – Mandatory $1,400 – $2,300 / quarter
HOA Fee includes – Common area maintenance, basic cable & man-gated security
Subdivision– Golf course, driving range, tennis, club house, resort, pool, spa, exercise room & sidewalks
Mirasol Golf Club Membership -Mandatory. Inquire directly for current rates.
Golf Membership – $130,000 (80% equity) + $15,600 annual dues
Sports Membership – $90,000 (80% equity) + $9,360 annual dues
Social Membership – $60,000 (80% equity) + $3,895 annual dues
Public Schools – Marsh Pointe Elementary, Watson Duncan Middle & William Dwyer High School
Location – Mirasol Florida – 10 min west of PGA Blvd I-95 Exit #79.
10 min – Shopping – Downtown at The Gardens, The Gardens Mall, Midtown & Legacy Place.
15 min – Jupiter, Singer Island & Juno Beach dining, parks & beaches.
15 min – Palm Beach International Raceway & Moroso Motorsports Park.
20 min – City Place, Kravis Center & Palm Beach International Airport (PBI).
1 hr – Ft Lauderdale – Hollywood International Airport (FLL)
90 min – Miami International Airport (MIA)